Many businesses over the last few months have started hearing from their internet marketing departments that they need to start building their Pinterest strategies. We have already posted a list of fifty businesses on Pinterest. It makes sense that if it is smart for businesses in the for profit world to get their messaging out on Pinterest that nonprofit operations should also jump on board.
As Tech Crunch has published, Pinterest has 11.7 million unique monthly U.S. visitors, and cleared the 10 million mark faster than any other site ever. With this kind of growth nonprofits can take advantage of a fantastic opportunity to not only educate but to also attract people to their websites.
Just one example regarding how a nonprofit can use Pinterest is Amnesty International. Already Amnesty has pinned pictures that are inspiring toward their causes of rights and equality. Amnesty International has also provided pictures and links to jewelry and T-shirts that can help them to raise money.
Through the sharing of pictures nonprofits can share their stories about the good works that they are doing. These stories are being told to a mostly female audience that is mostly between the ages of 25 and 40. For some charities this is prime target market.
Here are just a few Nonprofits that are already on Pinterest. If you know of any others just let us know in the comments section and we will add to out list.
List of Nonprofits on Pinterest
Take a look at the charities listed above using Pinterest to share pictures. These pictures can be very effective for organizations to market a message or even to sell merchandise to raise money. Marketing a sales, promotional, or a charitable message through Pinterest can be a tool that needs to be taken advantage of.